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Top 8 Ways to Create Strong Digital Identity for your New Brand



Having Digital Presence with regular engagement with audience is necessary for any company in today's world. Following are top 8 ways of making sure your brand score high on digital channels:


1. Get an optimized website: It may look like an old age concept but having a beautiful website with easy details like your company details, services and contact is a must-have in today's digital era. It is like your GPS location in digital world. Of course, the website needs to be search engine optimzed. Contact us to create one for you.


2. Search Engine Indexing: What's next? Make sure your website is present on all major search engines like Google, Bing, Yandex etc. You may contact our team for more details.


3. Social Media Presence: Facebook, Twitter, LinkedIn & Twitter Brand Pages should be complete in all respect. The bio needs to be comprehensive & display pictures should be relevant to the brand. We even suggest having a 'shop' feature on your Facebook & Instagram pages if you are offering products. Contact our team to help you setup social media pages.


4. Engaging with audience on Social Media: Mere presence is not enough on social media pages. You should have regular content posted to engage with your audience and further, improve your reach.


Videos: Images & Text are good but videos are awesome. These can be your original videos, clips from movies or popular memes. Make sure it is relevant and in line with your brand goals.


5. Challenges: Why should influencers have all the fun? You can start a challenge and ask your followers to post images/ videos & participate in the challenge


6. Testimonials: Clients who love your products & services? Why not ask them to share feedback or infact share video/ image wherein they are using your product or service. Create a beautiful image or video around the same and share on your social media pages.


7. Contrast Photographs: Customer attention span is less than 3 seconds. Use contrast image to capture it.

8. Rewards: Why not rewards your customers with referral programs or coupons? Share them on your social media pages


MST is a digital marketing agency that can help in managing your brand's online identity. From content creation to monitoring posts & comments on the social media platforms, MST offers custom solutions for your needs. Contact them at hello@mysideteam.com or share details here.

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